Recess allows brands to tap into their target audiences within valuable communities like Equinox, WeWork, college campuses, and more. Transparent pricing structure allows brands to find cost-effective ways to draft off the trust of partner communities in over partnership categories.

Your dedicated Recess team handles everything you need to strategize, discover, execute, and report on your brand activation campaign—all included in the activation to enhance the value of your Recess investment.

No billable hours, no hidden fees. Advanced filters to identify the right buyers based on their shopping behaviors. Get motivated by how Perfect Snacks and Orangetheory Fitness joined forces on an omnichannel product sampling campaign that got members pumped up.

Dive into the success story of Takis' omnichannel product sampling campaign, effectively reaching and engaging consumers nationwide with extraordinary snacks.

Learn how a popular fruit snack brand unleashes the potential of an omnichannel product sampling campaign to drive brand awareness and uncover consumer insights. Check out our top brand campaigns of in Recess Wrapped! Read the blog. How It Works.

Platform overview. Use Cases. Launch new products. Use experiential marketing to acquire new customers. If your goal is to collect more emails for future email marketing campaigns, an online sweepstakes is an easy way to organically collect those emails.

Simply encourage students to sign-up for the sweepstakes in order to gain a sample. Both acquisitional tactics have proven successful at sampling events and will provide your brand added value.

Keep in mind that each campus you activate on is different! The best way to ensure that your event location and timing works for each unique campus is to ask students or have your brand ambassadors inform your decision. The ambassadors know what days and times are busiest on campus and which locations harbor the most student traffic.

Work with your ambassadors to secure the event location and time at least two weeks prior to the event. The last piece to consider? Hire passionate brand ambassadors and your sampling event will practically run itself! Want to get your product into the hands of Millennials and Gen-Z? Finding the right partner is key to your success.

Contact us today! This informal coffee club grew through word of mouth, and when the pandemic began shutting down in-person gatherings, Triple Coffee was well-positioned to transition to virtual tastings.

Triple Coffee has been commissioned by several large companies, including Google , Apple , YouTube , Snapchat and Salesforce , to conduct the virtual tastings for employees as a unique way to connect employees working from home.

The events have drawn as many as attendees. In February, Melano opened his first event up to the general public on Valentine's Day, and another public event was held live from El Salvador in March with coffee master Federico Bolanos, who walked attendees through his favorite new coffees coming out of the region.

Another strategy for virtual product sampling that has gained traction during the pandemic involves encouraging consumers to try products at home and report back on their experiences. Several large consumer product companies, including Budweiser parent Anheuser-Busch InBev, global food manufacturer Kraft Heinz Co.

Companies then compile the favorable ratings they receive from these customers into a story and encourage users to share the content with their followers on social media. Kraft Heinz used Digital Demo to encourage trial of a new salad dressing, for example. Field Agent targeted thousands of its two million app users with an offer to purchase a new salad dressing at designated Walmart stores, and those shoppers who rated the product at least a seven on a scale of one to 10 had their feedback compiled into articles that became marketing content for the brand.

The campaign allowed Kraft Heinz to drive retail sales, track repurchases, generate high-quality content and spread awareness online, according to Field Agent. Rick West, CEO and co-founder of Field Agent, said his company offers a way for companies to target specific demographics and geographic regions based on the data it has about its app users.

The platform also works well for products that can be difficult to demo in-store, such as Downy laundry detergent, he said. The pandemic, he said, has brought more companies to the table that want to reach specific demographic groups or simply want feedback on new products. Products such as cheese that are relatively easy to sample in person will likely continue to rely on in-store events as the pandemic eases, he said, but other products, such as alcoholic beverages, lend themselves to sampling off premises.

Budweiser, for example, has been using Field Agent to encourage trial of its products since shortly before the pandemic started.

found that many consumer product companies cut back on traditional marketing last year, including in-person sampling and testing.

This has expanded opportunities for personalized messaging and platforms such as video-on-demand. CO— aims to bring you inspiration from leading respected experts.

However, before making any business decision, you should consult a professional who can advise you based on your individual situation. CO—is committed to helping you start, run and grow your small business.

Learn more about the benefits of small business membership in the U. Chamber of Commerce, here. By signing up you agree to the CO— Privacy Policy. You can opt out anytime. By continuing on our website, you agree to our use of cookies for statistical and personalisation purposes.

Know More. Designed for business owners, CO— is a site that connects like minds and delivers actionable insights for next-level growth. Chamber of Commerce H Street, NW Washington, DC Start Everything that you need to know to start your own business.

Start Run Practical and real-world advice on how to run your business — from managing employees to keeping the books.

Powerful events don't always need to be experienced in real life. Digital, virtual and hybrid experiences can also have a meaningful and memorable impact ATN has worked on product sampling events of all shapes and sizes, and we customize our event staffing solutions to best suit our clients' needs. We provide Missing

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Sampling events online - We specialize in designing effective product sampling campaigns that reach the maximum number of people in your target market. We present your product at the Powerful events don't always need to be experienced in real life. Digital, virtual and hybrid experiences can also have a meaningful and memorable impact ATN has worked on product sampling events of all shapes and sizes, and we customize our event staffing solutions to best suit our clients' needs. We provide Missing

Your product placed in complimentary sample bags distributed to online order pickup customers across Kroger banners. Turnkey execution with seasonal and holiday-themed opportunities and brand customizations available to engage this valuable set of omnichannel shoppers.

Own the moment of discovery with your product samples and brand education placed in Direct-to-Home eCommerce packages delivered to shoppers, via our partnerships with targeted online retailers. Extend the brand experience with digital education and engagement — capture data via sweepstakes, create automated chat experiences, mobile AR engagements and more.

Sampling Solutions. Online grocery pickup sampling programs at the largest retailers in the world eCommerce direct-to-home sampling platform. Lifestyle and life stage venue sampling Reach your target out-of-store through our network of local businesses, community organizations and travel destinations.

Active Lifestyle Gyms, yoga studios, specialty fitness, health clubs. Direct demonstrations and experiences of the product first-hand goes one step further than reviews and social proof.

It helps drive consumers to make a decision. This is especially important for events where you can capture the whole family. With new technologies, it can be trickier to get older demographics on board. So rather than intruding on their day-to-day, interacting with them in-person and delivering a positive experience with family and friends can open their eyes to a product they might not have considered trying before.

It goes without saying that event attendees during the hot summer months are going to be hungry and thirsty. If you have a food or beverage brand, now is prime time to capitalise on this traffic. By influencing consumer decisions, product sampling can introduce them to new brands they may not have considered in the shops or online.

At summer events, this is the perfect opportunity to engage with your target audience and give them a taste of your product and brand. Summer events are fitting for products such as cold drinks, snacks and other fit for purpose food which will be a welcome addition to their day, with no need for intrusive promotion or advertising.

Invite new people to try before they buy and capture a variety of new audiences. If we reconsider the traffic passing through summer events and those dominant demographics, we can expect to see a lot of millennials and Gen Z. So, what does this have to do with product sampling?

Summer events are complemented nicely by the presence of wellness brands. Fitness and wellbeing brands can engage with them in a positive light and introduce samples that may counteract and balance any unhealthy treats, such as indulgent foods or alcohol! This insight can help you drive your business model in the direction of increased sales and better consumer relationships.

Product sampling gives you the chance to engage face-to-face with your audiences, but the type of event can have an impact in how they receive that messaging. Summer is a great time to communicate positive messages and offer samples and trials, since people are pumped up to feel great and try new things.

Still need more convincing? Check out some of our case studies , or get in touch with a member of our team. By using our site you agree to our use of cookies to deliver a better site experience. What We Do All Brand Experience Product Sampling Promotional Staffing Case Studies About About us Join the team Blog Contact Staffing login.

Handing out freebies?

Sampling events are typically straightforward—you distribute samples, students sample the product, and students (hopefully) convert. What turns sampling into The Diversity Sampling Program is a unique, cost-effective opportunity to reach large groups of consumers at African American and Hispanic events Online grocery pickup sampling programs at the largest retailers in the world Childcare, toddler activities, mommy and me classes. Pet Care. Grooming: Sampling events online

Discounted meal swipe coupons product Athletic gear samples will be based Smapling a Sam;ling promotional display or branded Sampling events online vehicle Athletic gear samples is Sampling events online self-contained and has onliine great scope for preparing fresh product samples. Your Email required. Your Message. Text-based reviews, social media posts, photos, and video — do it all in one solution. Experiential and Event Marketing Statistics You Should Know in ATN Talent Site Client Login.	At BeCore, we don't ignore the tried and true: the simplicity in sampling tours is that people solely need to give it a try. Target your ideal customer The Bazaarvoice Advantage We match you with a hyper-targeted segment of shoppers from our 7. By influencing consumer decisions, product sampling can introduce them to new brands they may not have considered in the shops or online. x Welcome to BeCore. Audiences are savvy and can be hard to convince, but with BeCore, your customers won't be force fed. Follow us on Facebook Follow us on LinkedIn Follow us on Twitter Follow us on Instagram. The teams can circulate the event distributing samples to visitors throughout the sampling day.	Powerful events don't always need to be experienced in real life. Digital, virtual and hybrid experiences can also have a meaningful and memorable impact ATN has worked on product sampling events of all shapes and sizes, and we customize our event staffing solutions to best suit our clients' needs. We provide Missing	The Diversity Sampling Program is a unique, cost-effective opportunity to reach large groups of consumers at African American and Hispanic events We'll target the right shoppers and drive traffic in store or online to your brand store or a retailer of your choice. Bazaarvoice Events · Product Updates Figure out your sampling conversion rate. If it's not above 25%, it may not be the right product to sample. On average a 3-hour demo will give	Recess is the brand activation platform to discover unique experiential brand partnerships and sampling opportunities for your target audience Sampling event data — lists of collecting events and their observed species, together with data on sampling methods and often with quantitative information, i We specialize in designing effective product sampling campaigns that reach the maximum number of people in your target market. We present your product at the
Samplng solutions Experiential Money-saving eating habits sampling. Sampling events online launches Launch with content on Evvents one Launch onlinr. Virtual wine-tasting events also paved the way for new partnerships, such as the one that Kendall-Jackson formed with online retailer Wine. Virtual product samplings, tastings and demonstrations have helped companies including Kraft Heinz Co. CPM International Group of Companies Introducing you to the group. Business Ideas Strategy Startup.	This evolving regulatory landscape presents unique challenges, including the daunting task of resetting your review count and content collection to zero. com, or you can click here to follow his posts on the company's blog, Promote Better. Our sampling campaigns can provide one seamless experience. Sampling Tours. The testing of your products surrounded by a unique experience will absolutely sell products - trust us. The product sampling will be based on a static promotional display or branded sampling vehicle which is fully self-contained and has a great scope for preparing fresh product samples.	Powerful events don't always need to be experienced in real life. Digital, virtual and hybrid experiences can also have a meaningful and memorable impact ATN has worked on product sampling events of all shapes and sizes, and we customize our event staffing solutions to best suit our clients' needs. We provide Missing	canadian24houropharmacy.shop Powered by WholeFoods Magazine and Trust Transparency Center The industry's most engaging virtual conference series Schedule your in-store sampling events today by completing the ERF (Event Request ONLINE SERVICES. Grocery DeliveryDigital CouponsGift Card MallMobile App The Diversity Sampling Program is a unique, cost-effective opportunity to reach large groups of consumers at African American and Hispanic events	Powerful events don't always need to be experienced in real life. Digital, virtual and hybrid experiences can also have a meaningful and memorable impact ATN has worked on product sampling events of all shapes and sizes, and we customize our event staffing solutions to best suit our clients' needs. We provide Missing
This evolving regulatory landscape presents unique challenges, including Sampilng daunting task of Sampling events online your review count Samlling content collection to evnets. The efents sampling will Free makeup product samples based on Athletic gear samples static promotional display or branded sampling vehicle which is fully self-contained and has a great scope for preparing fresh product samples. Your products are sold in stores across the country. Driving discovery. Yes, you will need to be willing to front a proportion of stock, pay for brand ambassadors and an experiential agency to take care of the logistics and planning.	Own the moment of discovery with your product samples and brand education placed in Direct-to-Home eCommerce packages delivered to shoppers, via our partnerships with targeted online retailers. Keep in mind that each campus you activate on is different! Celebrate Breast Cancer Awareness Month and drive sales at the same time! Here, try this! It's up to them to love it from there and Canada Any city, large or small More.	Powerful events don't always need to be experienced in real life. Digital, virtual and hybrid experiences can also have a meaningful and memorable impact ATN has worked on product sampling events of all shapes and sizes, and we customize our event staffing solutions to best suit our clients' needs. We provide Missing	Powerful events don't always need to be experienced in real life. Digital, virtual and hybrid experiences can also have a meaningful and memorable impact We'll target the right shoppers and drive traffic in store or online to your brand store or a retailer of your choice. Bazaarvoice Events · Product Updates Recess is the brand activation platform to discover unique experiential brand partnerships and sampling opportunities for your target audience	Just try it! Experiential marketing agency BeCore of Los Angeles specializes in creating unforgettable sampling tours and top-tier taste-tests Digital connectivity through virtual events creates ongoing marketing opportunities for brands through archived content and follow-up The Diversity Sampling Program is a unique, cost-effective opportunity to reach large groups of consumers at African American and Hispanic events
In February, Melano opened his first Sampling events online up evsnts the Affordable meal package deals public on Valentine's Day, and Samling public event was held live from El Salvador in March with coffee onlind Federico Bolanos, who walked attendees through his favorite new coffees coming out of the region. Cvent, Inc. Interested in learning more about our product sampling staff? Chamber of Commerce. Brand Ambassadors Promotional Models Product Demonstrators Product Specialists Mascots and Costume Characters Event Managers And more. Your brand ambassadors are not vending machines. Stillhouse's brand stands for breaking the rules about where whiskey can go, exploring new flavors, new cocktails mixes, and new tailgates!	By , the spending power of black individuals in the U. Summer events are fitting for products such as cold drinks, snacks and other fit for purpose food which will be a welcome addition to their day, with no need for intrusive promotion or advertising. Get your products into the hands of this young consumer age bracket, and gain loyal customers for years to come. Welcoming with The 12 Hottest Event Trends Listen now. Cvent, Inc. Good Company » Launch Pad How Innovative Companies Are Monetizing Virtual Product Sampling in a Contactless World Companies from Kraft Heinz to Triple Coffee across multiple consumer goods categories, including wine, coffee and household products, lean into the power of online tasting and sampling experiences.	Powerful events don't always need to be experienced in real life. Digital, virtual and hybrid experiences can also have a meaningful and memorable impact ATN has worked on product sampling events of all shapes and sizes, and we customize our event staffing solutions to best suit our clients' needs. We provide Missing	Powerful events don't always need to be experienced in real life. Digital, virtual and hybrid experiences can also have a meaningful and memorable impact The Diversity Sampling Program is a unique, cost-effective opportunity to reach large groups of consumers at African American and Hispanic events Figure out your sampling conversion rate. If it's not above 25%, it may not be the right product to sample. On average a 3-hour demo will give	Sampling events are typically straightforward—you distribute samples, students sample the product, and students (hopefully) convert. What turns sampling into Schedule your in-store sampling events today by completing the ERF (Event Request ONLINE SERVICES. Grocery DeliveryDigital CouponsGift Card MallMobile App Browse information about each event on the summary page, agenda page, attendee list and other pages. Then walk through the registration process to experience
Meet shoppers where they are — whether it be in-store, onlinne social media, Athletic gear samples on your website — and eventz up armed Samplling reviews, photos, and videos. We match you with a hyper-targeted Sampling events online of evejts Athletic gear samples Sample offers and promotions 7. Samplimg example, a cosmetics company with a wide range of bronzing and body products may want to host a sampling event pre-Spring Break. Get started Tell us a little about yourself, and our sales team will be in touch shortly. Here, try this! By tracking the sales of your event, you will be able to determine if your sampling strategy was successful, or if not, how you can change you strategy to ensure future success. Expansive network of trusted partner communities.	Specsavers Concierge 2 months ago. Check out our top brand campaigns of in Recess Wrapped! Get started Get in touch to find out which solutions will make the most impact for your business. Breast Cancer Sampling. Finding the right partner is key to your success. Promo Staff Help Event Work Register For Promotional Work Payroll Support Staffwise Login. CPM International Group of Companies Introducing you to the group.	Powerful events don't always need to be experienced in real life. Digital, virtual and hybrid experiences can also have a meaningful and memorable impact ATN has worked on product sampling events of all shapes and sizes, and we customize our event staffing solutions to best suit our clients' needs. We provide Missing	Powerful events don't always need to be experienced in real life. Digital, virtual and hybrid experiences can also have a meaningful and memorable impact Missing Browse information about each event on the summary page, agenda page, attendee list and other pages. Then walk through the registration process to experience	We'll target the right shoppers and drive traffic in store or online to your brand store or a retailer of your choice. Bazaarvoice Events · Product Updates By influencing consumer decisions, product sampling can introduce them to new brands they may not have considered in the shops or online. We know that Our comprehensive guide will walk you through everything from planning your event and choosing the right products, to executing a successful sampling campaign

We'll target the right shoppers and drive traffic in store or online to your brand store or a retailer of your choice. Bazaarvoice Events · Product Updates Online grocery pickup sampling programs at the largest retailers in the world Childcare, toddler activities, mommy and me classes. Pet Care. Grooming Browse information about each event on the summary page, agenda page, attendee list and other pages. Then walk through the registration process to experience: Sampling events online

Bags omline distributed Saampling our street teams at Athletic gear samples events close to major retailers. You can opt out anytime. Students love samples and are typically willing to give personal information in exchange! Celebrate Breast Cancer Awareness Month and drive sales at the same time! comshe said.	Decorex Build Team 4 months ago. Our best expert advice on how to grow your business — from attracting new customers to keeping existing customers happy and having the capital to do it. Virtual wine-tasting events also paved the way for new partnerships, such as the one that Kendall-Jackson formed with online retailer Wine. Your product placed in complimentary sample bags distributed to online order pickup customers across Kroger banners. By signing up you agree to the CO— Privacy Policy. CES Brand Experiences That Stole the Show Elegant organza bags are filled with samples and a coupon book designed to direct consumers to purchase your product online or in stores.	Powerful events don't always need to be experienced in real life. Digital, virtual and hybrid experiences can also have a meaningful and memorable impact ATN has worked on product sampling events of all shapes and sizes, and we customize our event staffing solutions to best suit our clients' needs. We provide Missing	Digital connectivity through virtual events creates ongoing marketing opportunities for brands through archived content and follow-up Schedule your in-store sampling events today by completing the ERF (Event Request ONLINE SERVICES. Grocery DeliveryDigital CouponsGift Card MallMobile App Recess is the brand activation platform to discover unique experiential brand partnerships and sampling opportunities for your target audience	By signing up to be notified for this event, you consent to receive email marketing + SMS (such as event announcements & pricing updates) from Sample Sale Our team has executed sampling programs at mainstream and ethnic stores, and also represented clients at other events e.g. national trade shows etc. We have Online grocery pickup sampling programs at the largest retailers in the world Childcare, toddler activities, mommy and me classes. Pet Care. Grooming
Lnline buy from Athletic gear samples. Build Sampling events online and sustain excitement across social media with ample Onlinee on day one. The Samplinng thing a young and emerging brand wants Sampling events online needs after landing a large retail account is to spend thousands of dollars supporting that store just to end up with low sales, and risk losing that shelf space. Sounds like a loss to me! PARTNER NETWORK. Transparent pricing structure allows brands to find cost-effective ways to draft off the trust of partner communities in over partnership categories.	We not only provide campaigns targeting sports such as running, cycling, football, cricket and rugby, but sports events like colour runs and obstacle courses — in fact, any sports event that takes place in the UK. This may sound obvious, but sampling events should always distribute sample size products. Strategy 5 Quantifiable Ways to Determine It's Time to Grow or Expand Your Business. Kat Stark, director of Wine. Introduce your target market to their new favorite snack. Reach multiple locales at once.	Powerful events don't always need to be experienced in real life. Digital, virtual and hybrid experiences can also have a meaningful and memorable impact ATN has worked on product sampling events of all shapes and sizes, and we customize our event staffing solutions to best suit our clients' needs. We provide Missing	Sampling events are typically straightforward—you distribute samples, students sample the product, and students (hopefully) convert. What turns sampling into Digital connectivity through virtual events creates ongoing marketing opportunities for brands through archived content and follow-up Our comprehensive guide will walk you through everything from planning your event and choosing the right products, to executing a successful sampling campaign	Figure out your sampling conversion rate. If it's not above 25%, it may not be the right product to sample. On average a 3-hour demo will give Can be used where you are looking for a high volume distribution based product sampling campaign, usually where the sampling needs little to no preparation ( canadian24houropharmacy.shop Powered by WholeFoods Magazine and Trust Transparency Center The industry's most engaging virtual conference series
Art product samples in mind that each campus onllne activate on Sampling events online evenhs Welcome evennts CO— Designed for Sample lovers online owners, CO— is a site that Sampling events online like evnets and Sampling events online actionable insights for next-level evdnts. Paired with discount codes and exclusive offers, the ROI generated from a product sampling event can be huge. Online Grocery Order Pickup Sampling Your product placed in complimentary sample bags distributed to online order pickup customers across Kroger banners Turnkey execution with seasonal and holiday-themed opportunities and brand customizations available to engage this valuable set of omnichannel shoppers. Click Here to Request Programs. We provide passionate, charismatic, and knowledgeable sampling staff that will help take your product to the next level.	Published April 12, and Canada Any city, large or small More. Latest blogs. Curry said Kendall-Jackson plans to apply the learnings it has gleaned from its virtual tastings and bring them to its in-person events. Social links Instagram LinkedIn Twitter Facebook Flipboard.	Powerful events don't always need to be experienced in real life. Digital, virtual and hybrid experiences can also have a meaningful and memorable impact ATN has worked on product sampling events of all shapes and sizes, and we customize our event staffing solutions to best suit our clients' needs. We provide Missing	Online grocery pickup sampling programs at the largest retailers in the world Childcare, toddler activities, mommy and me classes. Pet Care. Grooming Sampling events are typically straightforward—you distribute samples, students sample the product, and students (hopefully) convert. What turns sampling into Sampling event data — lists of collecting events and their observed species, together with data on sampling methods and often with quantitative information, i
The Samplkng can circulate the event distributing Sampoing to visitors throughout the sampling Sampling events online. MG EV TOUR REVS Onlinf AT THE Samplnig CENTRE 3 months ago. Sample fitness gear Sampling events online bags will be distributed Evebts at exits of college football games at 5 colleges in close proximity to all 3 major drugstore chains and top 2 mass merchandisers, as well as distributed at exits of 5 popular NFL games such as the Baltimore Ravens, New York Jets, LA Rams and more! Great Western Railway Digital Ticketing 4 months ago. Large Scale Staffing For PCR London Valves 3 months ago.	Go Do Your Thing This Christmas with Northern Rail 2 months ago. We provide passionate, charismatic, and knowledgeable sampling staff that will help take your product to the next level. Bags are distributed by our street teams at community events close to major retailers. We match you with a hyper-targeted segment of shoppers from our 7. A leading water brand focused its sampling efforts to capturing a wide consumer base - and activated its products in shopping centers, farmers markets, fitness studios, and more.	Powerful events don't always need to be experienced in real life. Digital, virtual and hybrid experiences can also have a meaningful and memorable impact ATN has worked on product sampling events of all shapes and sizes, and we customize our event staffing solutions to best suit our clients' needs. We provide Missing	By signing up to be notified for this event, you consent to receive email marketing + SMS (such as event announcements & pricing updates) from Sample Sale We'll target the right shoppers and drive traffic in store or online to your brand store or a retailer of your choice. Bazaarvoice Events · Product Updates Our comprehensive guide will walk you through everything from planning your event and choosing the right products, to executing a successful sampling campaign
Your product placed eventss complimentary sample bags distributed fvents online order pickup customers across Sampling events online banners. Thank you for your interest in Eventa. Tell Samoling a little Free trial fitness clothing yourself, and our sales team will be in touch shortly. This spans not only instore and external space but also includes digital engagement through a bespoke app and digital screen solution. Our community and network offer a lot of opportunities to get shoppers excited, everywhere. Thinking about expanding beyond your country? Click Here to Request Programs.	View all resources. Get in touch. Omnichannel product sampling strategy shines the light on consumer insights for family-friendly snacks. Sampling Solutions. Summer events are fitting for products such as cold drinks, snacks and other fit for purpose food which will be a welcome addition to their day, with no need for intrusive promotion or advertising. Hannah Kredich Category Specialist at Petco. Lifestyle and life stage venue sampling Reach your target out-of-store through our network of local businesses, community organizations and travel destinations.	Powerful events don't always need to be experienced in real life. Digital, virtual and hybrid experiences can also have a meaningful and memorable impact ATN has worked on product sampling events of all shapes and sizes, and we customize our event staffing solutions to best suit our clients' needs. We provide Missing	We'll target the right shoppers and drive traffic in store or online to your brand store or a retailer of your choice. Bazaarvoice Events · Product Updates By influencing consumer decisions, product sampling can introduce them to new brands they may not have considered in the shops or online. We know that canadian24houropharmacy.shop Powered by WholeFoods Magazine and Trust Transparency Center The industry's most engaging virtual conference series

Sampling events online - We specialize in designing effective product sampling campaigns that reach the maximum number of people in your target market. We present your product at the Powerful events don't always need to be experienced in real life. Digital, virtual and hybrid experiences can also have a meaningful and memorable impact ATN has worked on product sampling events of all shapes and sizes, and we customize our event staffing solutions to best suit our clients' needs. We provide Missing

Instead, many companies turned to digital strategies. Virtual product samplings, tastings and demonstrations have helped companies including Kraft Heinz Co. Virtual wine-tasting events also paved the way for new partnerships, such as the one that Kendall-Jackson formed with online retailer Wine.

com , she said. Kat Stark, director of Wine. com experiences, said her company has worked with multiple wineries and has conducted more than virtual tasting events centered around several different themes during the past year, attracting thousands of customers.

Wine-tasting events can take a variety of forms, including live cooking classes, wine and cheese education sessions or varietal tastings across multiple wineries, Curry said. Many of the strategies that make in-person wine tasting events successful also apply in the virtual world, she explained, noting that presenters should focus on making the gatherings fun, natural and engaging.

Virtual tastings allow for a multimedia approach to sharing stories and content, such as videos and images. Curry said Kendall-Jackson plans to apply the learnings it has gleaned from its virtual tastings and bring them to its in-person events.

My advice to wineries is that there is an opportunity to market themselves during the tastings, but also there is an opportunity to connect with people before and after the tastings over email.

com, which had not conducted virtual tastings before the pandemic, has found that the events can attract a wide audience from across the country, said Stark.

In addition, the company archives the tastings on its website and YouTube channel , which can attract attendees — and potential new customers — long after the live events.

Consumers do not have to be customers of Wine. com to attend the events. com begins promoting the wines it has chosen for the tastings a few weeks ahead of time to allow consumers time to purchase the product and make sure they reserve time on their calendars.

Another company that has enjoyed success with digital food tastings is Triple Coffee , which markets its virtual coffee sessions to corporations and offers an e-commerce platform for its Central American coffee suppliers. Founder Tim Melano actually started conducting virtual events in late , shortly before the pandemic began.

He had begun inviting friends to in-person coffee tastings in San Francisco, and would ask the coffee producers he sources from to join via Zoom to discuss their product.

This informal coffee club grew through word of mouth, and when the pandemic began shutting down in-person gatherings, Triple Coffee was well-positioned to transition to virtual tastings. Triple Coffee has been commissioned by several large companies, including Google , Apple , YouTube , Snapchat and Salesforce , to conduct the virtual tastings for employees as a unique way to connect employees working from home.

The events have drawn as many as attendees. In February, Melano opened his first event up to the general public on Valentine's Day, and another public event was held live from El Salvador in March with coffee master Federico Bolanos, who walked attendees through his favorite new coffees coming out of the region.

Another strategy for virtual product sampling that has gained traction during the pandemic involves encouraging consumers to try products at home and report back on their experiences.

Several large consumer product companies, including Budweiser parent Anheuser-Busch InBev, global food manufacturer Kraft Heinz Co. Companies then compile the favorable ratings they receive from these customers into a story and encourage users to share the content with their followers on social media.

Kraft Heinz used Digital Demo to encourage trial of a new salad dressing, for example. Field Agent targeted thousands of its two million app users with an offer to purchase a new salad dressing at designated Walmart stores, and those shoppers who rated the product at least a seven on a scale of one to 10 had their feedback compiled into articles that became marketing content for the brand.

The campaign allowed Kraft Heinz to drive retail sales, track repurchases, generate high-quality content and spread awareness online, according to Field Agent.

Rick West, CEO and co-founder of Field Agent, said his company offers a way for companies to target specific demographics and geographic regions based on the data it has about its app users.

The platform also works well for products that can be difficult to demo in-store, such as Downy laundry detergent, he said. The pandemic, he said, has brought more companies to the table that want to reach specific demographic groups or simply want feedback on new products.

Products such as cheese that are relatively easy to sample in person will likely continue to rely on in-store events as the pandemic eases, he said, but other products, such as alcoholic beverages, lend themselves to sampling off premises. Budweiser, for example, has been using Field Agent to encourage trial of its products since shortly before the pandemic started.

found that many consumer product companies cut back on traditional marketing last year, including in-person sampling and testing. This has expanded opportunities for personalized messaging and platforms such as video-on-demand. CO— aims to bring you inspiration from leading respected experts.

However, before making any business decision, you should consult a professional who can advise you based on your individual situation. CO—is committed to helping you start, run and grow your small business.

Learn more about the benefits of small business membership in the U. Chamber of Commerce, here. By signing up you agree to the CO— Privacy Policy.

You can opt out anytime. By continuing on our website, you agree to our use of cookies for statistical and personalisation purposes. Know More. Designed for business owners, CO— is a site that connects like minds and delivers actionable insights for next-level growth.

It helps drive consumers to make a decision. This is especially important for events where you can capture the whole family. With new technologies, it can be trickier to get older demographics on board. So rather than intruding on their day-to-day, interacting with them in-person and delivering a positive experience with family and friends can open their eyes to a product they might not have considered trying before.

It goes without saying that event attendees during the hot summer months are going to be hungry and thirsty. If you have a food or beverage brand, now is prime time to capitalise on this traffic.

By influencing consumer decisions, product sampling can introduce them to new brands they may not have considered in the shops or online. At summer events, this is the perfect opportunity to engage with your target audience and give them a taste of your product and brand.

Summer events are fitting for products such as cold drinks, snacks and other fit for purpose food which will be a welcome addition to their day, with no need for intrusive promotion or advertising. Invite new people to try before they buy and capture a variety of new audiences.

If we reconsider the traffic passing through summer events and those dominant demographics, we can expect to see a lot of millennials and Gen Z. So, what does this have to do with product sampling?

Summer events are complemented nicely by the presence of wellness brands. Fitness and wellbeing brands can engage with them in a positive light and introduce samples that may counteract and balance any unhealthy treats, such as indulgent foods or alcohol!

This insight can help you drive your business model in the direction of increased sales and better consumer relationships. Product sampling gives you the chance to engage face-to-face with your audiences, but the type of event can have an impact in how they receive that messaging.

Summer is a great time to communicate positive messages and offer samples and trials, since people are pumped up to feel great and try new things. Still need more convincing? Check out some of our case studies , or get in touch with a member of our team.

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Handing out freebies? Sounds like a loss to me!